As per the official statement of Micromax, the Canvas Selfie is designed with the image conscious women users. It is equipped with a 13 MP front and rear cameras with Sony sensor and other aspects such as auto focus and LED Flash as in the HTC Desire Eye. It is claimed that the cameras are designed to provide superior user experience letting users to instantly share the snaps via social networks. In addition, the imaging hardware is complemented by inbuilt beautification features including Eye Enhancement that makes eyes bigger and brighter, Face slimming that helps in providing high cheek bone effect and avoid the double chin effct, Teeth Whitening to make the teeth perfectly white and shiny, Skin Smoothening to remove the blemishes and Remove Oil to remove the oily patches. Also, users can add make up effects such as eye-shadow, mascara, lip gloss and blush to their snaps. As far as other specifications are concerned, the Canvas Selfie smartphone is fitted with a 4.7 inch HD IPS display with 1280×720 pixel resolution and Corning Gorilla Glass 3 protection. Its curvy design complements the user experience further. There is a 1.7 GHz octa core processor under its hood coupled with 2 GB of RAM to render a faster performance and seamless multitasking. The Micromax Canvas Selfie is preinstalled with Android 4.4 KitKat and it is bundled with 16 GB of native memory capacity that can be further extended externally by another 32 GB. There are connectivity aspects including dual SIM functionality, 3G, Bluetooth and Wi-Fi and a 2,300 mAh battery to power the device from within. Regarding the launch of Micromax Canvas Selfie, Mr. Vineet Taneja, Chief Executive Officer, Micromax said, “At Micromax, customer centricity has always been at the core of developing products. With over a million selfies being taken every day, out of which 40% claim to re-touch them, we have created a perfect blend of hardware and software to give you that perfect selfie. The Canvas Selfie is an ideal smartphone for the selfie-obsessed users delivering fantastic images and equipping them with great beauty editing tools to look glamourous always.”
